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Jewellery sourcing guide

How to Prepare a Jewellery Sourcing Brief

Five useful details to include before asking a jewellery manufacturer for a quotation.

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A clearer sourcing brief reduces assumptions and makes a quotation easier to compare against the right material, finish and production route.

Start with the product direction

Send a reference image, product code, sketch or simple description. State which feature matters most: silhouette, stone, pearl profile, surface finish or colour.

State target quantity and market

Quantity affects the relevant MOQ route. Your market can influence material, presentation and documentation questions.

Name the details you do not want changed

If necklace length, stone colour, clasp type or ring profile is essential, write it down. Separate fixed requirements from areas open to recommendation.

Include presentation requirements

Private-label packaging, cards, inserts and logo presentation should be included early if they are part of the end customer experience.

Discuss your product brief

Brief 0